Developing your Brand is as important as running your business. It’s a piece of real estate that you would forever own in the consumer’s mind.
Branding is not just about a logo or a website. or a graphical element.
It’s about a customer’s perception of your product or service, when he looks at your logo, crawls through your website, checks out your offline or online brand presence.
If you want to set this perception right. You will have to work on your brand positioning.
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